Hi girls. Happy Sunday night. Just wanted to pop in here really quick and address something. While out with my family today, I received a nasty message, and a follow up comment on my feed. A lady expressed how “sad it was, that on my feed I was doing it all for money, rather than announcing where everything could be shopped from”. I responded with a question, asking if she went to work for money? Anyways, this upset me on so many levels. But she has a point, it would so much easier for the followers to know without clicking on the link, right?
Whether you are a newbie blogger, have been thinking about starting a blog or you are simply wondering… how bloggers make money
Before I tell you how I make income from blogging, I wanted to tell you the why behind the affiliate links.
- Blogging is a job. Whether you agree or disagree, I get it. But for me it is a full time job. I spend 40-60 hours per week doing this. I know, often it looks like hey take a pic of my outfit, I post, you click… and bam it’s done. There is so much more that goes into this. From photography, editing, content creation, social media, blog and actual shopping. All you all see is the final product, the best, cherry picked just for you. The colorful graphics you see with outfit ideas or “how to style XYZ four different ways” posts take me an average of 4 hours to create.
- I blog because I love it. I blog because I make income from it. The income goes towards paying the bills, paying off student loans, paying for stuff for my kids. The income I am able to make from this, is something my family relies on.
- When I first started Blushing Rose Style, I never imagined I would be actually able to generate income. I was staying home with Grant, and the plan was for me to go back to work (find a job in NY) once we got settled in the area.
How Bloggers Make Money
I can only speak from my own experience.
- Sponsored Content. Often brands will reach out to bloggers and offer collaboration opportunities. When you see the hashtags like #ad or #sponsored you can assume that influencer has been compensated for their work. If you have followed me for a while, you know I do not do a ton of sponsored posts. I try really hard to be as authentic and real with my business. I often partner with brands that I already tell you gals about. This month for instance I worked with Walmart. It was a great fit for my brand, I went to the store the previous month and you all were excited about all my finds. So when the brand wanted to partner, I felt it was an organic match. I only choose to partner with brands I absolutely love, and also those that fit with my lifestyle. For example, when Reese was learning to ride a bike, and was ready for a new one, the brand WoomBikes reached out to me. Again, it was an organic fit with my lifestyle.
- Ad banners and widgets on the website. Bloggers can choose to place ads and banners on their sites. They can also sell ad space to brands. These can generate income via clicks, views or purchases. To be honest with you, I do not have any banners or ads on my site. Therefore I can’t speak exactly how and how much you can generate through that channel.
- Brand Ambassadors. This is something I also do not have much experience with. Influencers can partner long term with brands as their ambassadors. They often share specific discount codes with their followers. There is a chance when you see these types of posts, the influencer may make commission off each sale.
- Other: some bloggers offer styling services, consulting/ coaching services , host webinars, attend/ host events, etc.
RewardStyle is my affiliate platform. I use the LikeToKnowIt affiliate links on my social media and blog posts. RS tracks the clicks and sales for me, and pays my commissions from the retailers. When you see me talk about my LikeToKnowIt Profile available on my blog HERE and on mobile app HERE… that’s where I post and store all my outfit posts, with instant shopping links. These are affiliate (as in trackable) links that may result in me generating commission, if you choose to shop. Each blogger has their own links, the last persons’s link you click on, makes the commission.
I try to be honest and transparent with you all all the time. I understand not everyone agrees with blogging being a real job, or wanting to support it. And that is absolutely ok. If you choose to support me, please know I so appreciate it.
The message I was sent today implied I was some greedy human being just trying to get the click. So not true. I spend hours working on each and every post, I spend time away from kids working (just like any other person going to work), and I also have expenses associated with running this little business of mine.
From the bottom of my heart, thank you all so much for reading and supporting Blushing Rose Style. Please feel free to leave any questions in the comments, and I will either add more information to this post or reply to your comment.
Thank you all so much. And have a great evening.